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What’s a Good LCP Score by Industry? A Data-Driven Breakdown

What’s a Good LCP Score by Industry? A Data-Driven Breakdown

Author

Date Published

October 24, 2025

Table of contents

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A good Largest Contentful Paint (LCP) score is under 2.5 seconds. However, LCP benchmarks vary by industry due to differences in content types and user expectations. Knowing where your niche stands helps you prioritize site performance improvements effectively.

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Key Takaways

LCP under 2.5s is Google's Core Web Vitals target for all industries.
Industries with lighter visual content (like SaaS or news sites) tend to achieve faster LCP scores.
Ecommerce and media-rich industries often have slower LCPs due to heavier assets.
Improving LCP can increase conversions, especially in mobile-first industries.
Benchmark your site against competitors in your sector using real-user data (CrUX).
Tactics like image optimization and reducing render-blocking scripts directly impact LCP.

Frequently Asked Questions

What is the ideal LCP score?

Some industries rely on high-res images, dynamic content, or video—elements that delay LCP. Others use minimalist design, leading to faster render times.

Why does LCP vary by industry?

Some industries rely on high-res images, dynamic content, or video—elements that delay LCP. Others use minimalist design, leading to faster render times.

Is LCP more important on mobile devices?

Yes. Mobile users often have slower connections, making fast LCP even more critical for engagement and reducing bounce rates.

How can I improve my LCP score?

Compress large images, eliminate render-blocking scripts, use modern image formats (like WebP), and leverage lazy loading for heavier assets.

How do I compare my LCP to competitors?

Use tools like Chrome UX Report or PageSpeed Insights to view competitor performance data and industry benchmarks.

Step by Step Plan

01

Understand What LCP Is

LCP measures how quickly the largest visible element (hero image, headline, etc.) loads in the viewport. It's a key user-perceived metric for page speed.

02

Check the Global Benchmark

According to Google, a good LCP is 2.5 seconds or less on 75% of page visits. Scores above 4.0 seconds are considered poor.

03

Explore LCP Scores by Industry

For instance, finance apps average an LCP of 1.9s, while ecommerce platforms may hover closer to 2.8s due to product images and dynamic elements.

04

Explore LCP Scores by Industry

Tools like Google PageSpeed Insights, WebPageTest, and Chrome UX Report (CrUX) show industry-specific performance insights.

05

Prioritize Improvements Based on Your Vertical

If you're in media or ecommerce, invest heavily in image compression, lazy loading, and server response time to compete within your industry's LCP averages.

Comparison Table

Ecommerce Industry
Technology/SaaS Industry
Average LCP: 2.7s
Average LCP: 1.8s
Heavy product images slow load time
Minimal animations and imagery
Dynamic content increases LCP
Static landing pages boost speed
Prioritizes visual-first UX
Often text-heavy for clarity
Often optimized for conversion funnels
Higher prioritization of fast global delivery

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Sources

Google Web Vitals Documentation
HTTP Archive Core Web Vitals Report by Industry
Google PageSpeed Insights

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